Why not indeed?True.
I just feel like the ATA exploits and abuses this ignorance. They know people will buy it, so why not sell it?
I don't know that I'd go so far as to say that they exploit and abuse this ignorance though. I think that they did a very good job of figuring out their market.
Now, being a fully enclosed system that has a great deal of control over the individual schools, they are as an org, more directly responsible for their schools' problems, unlike the KKW which is essentially a certification entity. The complaints that people make about the KKW not policing their schools actually make more sense in the ATA, mainly because the ATA has a greater ability to do so.
Once again, I'll refrain from making any comments about the quality of schools or instructors, due to the fact that I've never trained in an ATA school.
Daniel