My daughter's first MA school was a TKD school that I labeled a McDojos. It had lots of students and it was one of several in a chain. But the one my daughter was in was run by the founder. We were there a year, contract I did not want, and early on I labeled it as such. I took my daughter to a Saturday function there, it was a cookout, demo and other things like a bouncy house (she was in elementary school at the time). I looked around at all the kids there, after the demo, that were in this school and the physical fitness levels (great shape) of the older (highschool) kids there and it hit me.
Is this the TKD that I first started training in 1976? .... No
But it was serving a purpose, yes the guy was making scads of money, yes he stopped talking to me early on when he found out I trained with Jae Hun Kim in Boston. Was it what I would call TKD? No. But all these kids had something positive in their life that was in place of all sorts of trouble they could have gotten into in the first place. Where they all great martial artists? No. But surprisingly a few were pretty darn good.
It was serving a purpose beyond the "McDojos" label I had put on it, It was, in its own way, helping a whole lot of kids. And to me that was a positive. I never used the term "McDojos" after that, unless it was in jest here on MT. Did my daughter stay there after the year? No. we moved on to Aikido and she loved it and she was getting good solid training. The original TKD school she was in is still there and going strong, the Aikido dojo is not doing so good since the head (founding) senesi died at the beginning of the pandemic.
I would not train at the aforementioned TKD school, and I do not agree with his business practices, but there is a positive in helping some kids.
Also it hit me, as a parent, I do not think I would have allowed my young daughter to train at the TKD school I went to. No mats, no pads, no protective gear. Linoleum floors.... that is all.. and there were high and low kicks, joint locks and takedowns.