I am a "Westerner" and my mother and some members of my surrounding family are Western medical pratitioners (I am not!). I have until relatively recently taken a "if you are sick/getting sick, medicate (ie drugs!) the hell out of it" approach.
A couple of years back, I developed a very troubling cough that came on every night when sleeping on my back, this kept me awake and was a real problem. After several months of trying store counter medicine I went to the local doctor and then escalated to several national leading nose and throat and respiratory specialisits (thank God for work funded medical cover!!). Each apporach, after scans, xrays, MRI's and you name it, was to use various chemicals and sprays, almost a shotgun approach, with no luck. I then went to a Chinese doctor (who had been a doctor in China) and after a thorough review including talking extensively about diet and providing herbal remedies, the cough disapeared after a couple of months and has not come back. The approach was a lot more face time and discussing life aspects, it turns out I had developed an intolerance to too much milk so it increases the mucas and leads to the irritation and cough. By cutting out milk and caffine the cough has gone and the herbal teas seemed to soothe the irritated throat during that period. I was also given accupuncture.
I know there are certainly things which are better suited to Western medicine and which Chinese medicine cannot deal with but after spending a year going through the Western system with no luck and seeing the marked difference in approach under the Eastern approach, with success, this was a real eye opener. I guess if a Western doctor had taken the time to discus diet etc they could also have simply deduced this but the Chinese approach did strike me as far more holistic.
Sorry for the personal story, and obviously there are quacks to be avoided across all disciplines, but I do think Eastern medicine can benefit a lot of people and is at least in my experience less invasive or likely to fall back on trying to medicate the symptoms.