Anti-Teen-Drinking Ad sends wrong Message

[MA-Caver]

Definitely a poorly thought out/written advertisement for anti-teen drinking.

PITTSBURGH (AP) — An ad meant to warn young adults about the links between heavy drinking and rape has been pulled by Pennsylvania's Liquor Control Board.

Critics said it was another example of suggesting victims are to blame for rape.
The ad featured an image of a woman's legs on a bathroom floor with her underwear pulled down to her ankles, and the words: "She didn't want to do it, but she couldn't say no."

http://news.yahoo.com/pa-liquor-board-pulls-ad-heavy-drinking-rape-164139006.html

What they should've worded it was ... "She didn't want to do it, but she was too drunk to say "no" " That, makes the message plain. The implication of "she couldn't say no" does imply (some) victim accountability. But they could have found another way of wording it and putting 100% accountability on the rapist i.e. to say, "She didn't want to, but he didn't care either way."

Likewise the photo isn't making that message clear enough IMO, a few empty beer bottles laying about helps make the connection clearer.